Today's kids are growing up with
the world in the palm of their hands.

From group chats and social pressures to situations we never imagined facing at
their age, parenting today comes with an entirely new set of challenges.
We can’t be there for every decision, but we can help prepare them to make good ones.

Introducing TELLAN.

Three messages sent directly to your child’s phone each week,
helping them think through real-life situations before they arise.

Sign up

HOW TELLAN WORKS

1

3 messages a week

Quick words of advice that help kids think through difficult situations before they arise, text straight to their phone.

2

Real-life situations

We cover topics from friendships, pressure, online safety, phone manners, confidence, social media, and so much more.

3

Parents stay in the loop

Every Friday, parents receive a quick recap and an easy conversation starter to help reinforce topics when needed.

A PEEK AT THE TEXTS

Here’s what Tellan actually sounds like.

9:41
TTellan
Text Message • SMS
MONDAY, 9:00 AM

Every group has a culture.
Some make people feel included.
Some make people feel small.

Before you join in, ask yourself:

“If someone took a screenshot of what I said, would I still be proud of it tomorrow?”

Be the kind of person who makes every group better.

WEDNESDAY, 9:00 AM

Your phone can send a message even when you aren’t typing.

If you keep checking it while someone is talking, they may feel like whatever is on your screen matters more, even if you don’t mean it that way.

Before picking up your phone, ask yourself: “Does this need my attention right now, or can it wait?”

Looking up, listening, and being present is one of the simplest ways to show someone they matter.

FRIDAY, 9:00 AM

Not everyone who seems friendly is a friend.
Online, people can pretend to be anyone.

If someone you don’t know starts messaging you, you don’t owe them a reply. It’s okay to ignore the message, block them, or tell a trusted adult.

You never have to be polite at the expense of your safety.

The things you want them to know, even when you aren’t beside them.

  • Group chats & friendships
  • Privacy & uncomfortable messages
  • Kindness, confidence & judgment
  • Scams, strangers & sharing
  • Being present & building trust
  • What to do when something feels off

Frequently asked questions

Does my child need an app?

No. Tellan is delivered by ordinary text message, so there is nothing new for your child to download or manage.

Can Tellan read my child’s replies?

Tellan’s text-messaging platform has the ability to receive and display replies, but replies are not actively monitored. Tellan is not an emergency or crisis service. When a message touches on a serious topic, subscribers will be reminded to reach out to a trusted adult if they need help.

What age is Tellan best for?

Tellan is designed primarily for preteens and teens who have their own phone. Since children get phones at different ages, there isn’t a required starting age. The guidance is designed to be useful from a child’s first phone through the teenage years, and parents can decide when it feels like the right fit.

What will the messages cover?

Phones, friendships, privacy, scams, kindness, confidence, judgment, awkward situations, and knowing when to involve a trusted adult.

What guides the advice in Tellan’s messages?

Tellan draws from dozens of sources, including books, podcasts, interviews, and posts from psychologists, therapists, doctors, parenting experts, and experienced parents. We carefully select useful insights and write them in our own words as short, easy-to-read messages.

How did Tellan start?

As a mom of six living in an area surrounded by water, I enrolled my children in survival swim lessons early, as soon as they became mobile and water became a potential danger. I never planned to let them near water without supervision, but I knew things don’t always go according to plan. I needed to know my kids had skills to help keep themselves safe in the water if they ever needed to.

When my daughter started asking for a phone, she would say, “You can put all the restrictions on it so I can’t do anything I’m not supposed to!” It brought me back to those swim lessons. Restrictions could help protect her, but I also wanted to prepare her for situations so she knew how to help keep herself safe. Tellan grew from that idea. Just as my babies’ swim instructor told me water wings could give children and parents a false sense of security, I’ve become a strong believer that locking the door to the pool only protects them so long as that door stays locked. I want my children to have skills to draw on if that door is ever opened.

How much does Tellan cost?

Tellan is free during the pilot. In return, we ask families to share honest feedback to help us shape what comes next.

After the pilot, we expect subscriptions to start around $6.99 per month, with discounts for siblings and annual plans. We’ll share final pricing before any paid subscription begins.

Can I stop the messages?

Yes. Reply STOP from the subscribed phone number. We realize this means your child can stop the messages without your approval, so we encourage you to discuss Tellan and your expectations with them beforehand.

If your child unsubscribes, you will receive an email as a courtesy. If you wish to restart the messages, simply reply to the email so we can help you with the steps to resubscribe from their phone.

Parents can also contact us to pause or remove a number.

FOUNDING FAMILY PILOT

Help shape Tellan from the beginning.

We’re inviting a small group of families to try Tellan and share honest feedback.

After enrolling, you’ll receive a ready-to-send message for your child. They’ll receive Tellan texts every Monday, Wednesday, and Friday, and you’ll receive a short parent recap each Friday.

Child information

Please note: If your child’s phone restricts messages from unknown numbers, add (833) 465-1142 as an approved contact and save it as “Tellan” so their messages come through.